Our Tail

TAW Ventures is named after my beloved Goldendoodle, Thaddeus Alistair Warsh - our furry namesake and inspiration.

In the summer of 2024, I experienced the heartbreak of watching Thaddeus endure a series of unexplained episodes. Without warning, he couldn’t stand and kept falling down, it was clear something was wrong. After countless vet visits and tests - nothing pointed to a clear issue, cause or explanation. The uncertainty was incredibly frightening. After doing my own extensive research, I came to believe these episodes were likely triggered by a common preventive medication that many vets prescribe. Thankfully, since taking him off the medication, Thaddeus has been his happy and healthy self again.

It was this experience that inspired me to found TAW Ventures. Thaddeus brings unconditional love and endless joy to me and my family, and I believe that kind of love deserves to be nurtured and protected.

Having spent almost 30 years in the Prestige Beauty industry at the Estee Lauder Companies, I know first-hand the critical importance of science backed research and clinical testing to make safe and effective products. Being a part of a family company instilled in me the belief that quality, efficacy and safety can never be compromised. At TAW Ventures, we hope to advance pet wellness for the better by bringing this same kind of rigor to the Brands and products we invest in.

My goal is simple:

  • To help Thaddeus - and all pets - live their longest, happiest, and healthiest lives by supporting and creating exceptional products that you can trust.

  • To ensure the continued advancement of pet wellness and longevity by allocating our resources to support vital research initiatives.

Jane Lauder

Our Brand Pillars

  • Empathy-Led Innovation

    Every pet product or service we support begins with compassion.

  • Science-Backed Wellness

    We bring clinical thinking into every decision.

  • Transparency and Trust

    Clear guidance for pet parents.

  • Commitment to Longevity

    Helping pets thrive through every stage of life.